NFIB Small Business Optimism: January 2025

Tue, Feb 11, 2025 · 6:00 AM ET Source Next release · Nov 10, 6:00 AM ET

The NFIB Small Business Optimism Index fell more than expected, down -2.3 pts to 102.8, below expectations of a smaller decline to 104.6.

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  • The small business business conditions outlook index remained strong despite pulling back slightly, down -5 pts to 47.
  • Despite an optimistic outlook, measures of sales and earnings were unchanged in contractionary territory at -25 and -14 respectively.
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The NFIB price indexes were also unchanged, remaining in the tight range they have been for the last two years.

  • The Actual Price Changes index was unchanged at 24.
  • The Price Plans index was unchanged at 28.
  • While the indexes were static, 18% of owners reported that inflation was their single most important problem, down -2 ppts from December. The last time it was this low was in November 2021.
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The employment indexes were mixed with a noticeable pick up in current employment was a slight tick down in hiring plans.

  • The Current Employment index improved 4 pts to 1, the first positive reading since March 2023.
  • The Hiring Plans index edged down -1 pt but is still above move 2024 readings.
  • 35% of small business owners reported job openings they could not fill.
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As rates rallied in December and January, small businesses reported a significant increase in borrowing costs. The actual interest rate paid on short-term loans was up from 8.7% in December to 9.4% in January. This is the highest interest rate small businesses have had to pay in January in over 20 years.

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