NFIB Small Business Optimism: July 2025

Tue, Aug 12, 2025 · 6:00 AM ET Source Next release · Nov 10, 6:00 AM ET
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The NFIB Small Business Optimism Index rose 1.7 pts to 100.3 in July 2025, above the 52-year average of 98, driven by improved expectations for business conditions and expansion plans.

  • A net 36% expect the economy to improve (+14 pts MoM), while 16% say it’s a good time to expand (+5 pts).
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  • Hiring plans rose to a net 14% (+1 pt), though current job openings fell to 33% (-3 pts), the lowest since Dec 2020 but still above average.
  • Capital spending plans increased to 22% (+1 pt), and inventory plans rose to 1% (+2 pts).
  • Expected real sales slipped to 6% (-1 pt), and earnings trends remained weak at -22% (unchanged).
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  • The Actual Price Changes index fell -5 pts to 24, the lowest since January, and the Price Plans index fell -4 pts to 28, the lowest in three months.
  • Inflation as the top concern stayed at 11%, while labor quality rose as the top issue at 21% (+5 pts).
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